Director of Digital Engagement

Company: VirtualVocations
Location: Lincolnwood
Posted on: November 10, 2024

Job Description:

A company is looking for a Director of Digital Engagement & Operations.

Key Responsibilities

Develop and oversee email marketing strategies to drive engagement and conversion
Manage and optimize the marketing technology stack, ensuring seamless workflows
Lead social media strategy and paid campaigns, focusing on performance and ROI

Required Qualifications

Bachelor's degree in B2B marketing, business, or a related field; MBA preferred
10+ years of experience in B2B digital marketing, with a focus on ABM and email marketing
Proven expertise in managing marketing tech stacks, specifically Demandbase, Marketo, and Salesforce
Strong understanding of social media practices and audience engagement strategies
Experience in leveraging data insights for account prioritization and targeting

Keywords: VirtualVocations, Evanston , Director of Digital Engagement, Executive , Lincolnwood, Illinois

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